About us

Together, we can do better.

BodiBuddy is an everyday companion that turns the data already on your phone, watch or ring into small, personal next steps — across sleep, food, movement and mood.

Moona Roulamo

From the founder

Why BodiBuddy was started

I grew up around a fitness centre. My family has run one for 39 years, so I’ve seen how much people want to feel better — and how hard it is to turn that wish into daily action. The pandemic made it clearer than ever: we had more trackers than before, but fewer real conversations about what helps today.

BodiBuddy came from that. I wanted to build something that doesn’t just show numbers, but turns them into small, human next steps — a companion that listens, notices patterns and gently points you toward the right help.

— Moona Roulamo

CEO & Founder

What we believe

Small steps fit real life

Big goals are built from daily moments, not perfect plans.

Cause and effect, not just numbers

Sleep affects eating, movement affects rest, and mood ripples through the day. We show the connections so you know what to adjust.

AI for the everyday, humans for what matters

BodiBuddy carries the daily habits. When a person is the better answer, it points you to the right wellbeing professional.

Your data is yours

You decide what you share and with whom. Privacy is a starting point, not a feature.

The team

The people behind BodiBuddy

BodiBuddy is built by a small, dedicated team backed by specialists and advisors.

Core team

  • Moona Roulamo

    Moona Roulamo

    CEO & Founder

    LinkedIn
  • Patrik Borg

    Patrik Borg

    Head of Wellbeing

    LinkedIn
  • Jenni Nadin

    Jenni Nadin

    UI/UX Designer & Game Artist

    LinkedIn
  • Aki Hänninen

    Aki Hänninen

    Product Builder

  • Sami Kovalainen

    Sami Kovalainen

    Product Builder

Building with us

Investors

Seed round opening in 09/2026

We have already raised initial funding and received support from both Business Finland and ELY. Now we are opening a seed round to scale BodiBuddy and continue product development. If you want to learn more, reach out to moona.roulamo@apua24.fi